Red Bluff Top Fueler Varsity wrestlers placed at Orland Spider Patch Tournament. Gabe Crump, right, placed second, Tyler Peterson placed third and Adam Peterson placed second. Top Fueler Junior Varsity wrestlers placed in Corning PAL Tournament. Banion Dion placed third, Kyle Azevedo placed second, Corbin Domoe placed second and Julian Philips placed first. 175Care about your community? We do, too.Sign up for our Morning Report newsletter Something went wrong. Please try …
Dissonance. The word means a lack of harmony. It means something isn’t right. There is a tension that you can feel. It’s annoying, and then it is agitating.Dissonance is an excellent word to describe the state in which you find many of your dream clients, those clients for whom you could create breathtaking, jaw dropping, earth shattering value and who would be willing to pay you for it. But there is one problem: they’ve learned to live with the dissonance. The status quo has taken root.Dissonance Is an OpportunityDissonance is an opportunity. It’s an itch. You can use the dissonance that your dream client feels to create an opportunity.You can explain the source of the dissonance. You can provide a label, give it a name, and objectify it. Once it is an object, you can point to the source of the dissonance, the root cause.Maybe the source is a major change in economic conditions. Or perhaps the root cause is that the assumptions underlying your dream client’s business model are no longer true, that their model is now threatened. Whatever the cause, you can teach your dream client what has happened, what has changed, and why they need to change.Making the Case for ChangeThe dissonance doesn’t come with its own proof. But that proof is available. There are news stories being written about the cause of the dissonance right now, if you are willing to invest in reading The Wall Street Journal, The New York Times, The Economist. The proof is already being written about in business journals and spoken about at conferences. Fortunately, your dream clients are heads down working, and they expect some savvy, value creating salesperson to be looking out for them. If it’s not you, it could be.The compelling case for change isn’t easily made. It takes an investment of time and energy to build a burning platform. It’s even more challenging to jump off the burning platform and move to something better. But the compelling case for change begins with dissonance. Essential Reading! Get my first book: The Only Sale Guide You’ll Ever Need “The USA Today bestseller by the star sales speaker and author of The Sales Blog that reveals how all salespeople can attain huge sales success through strategies backed by extensive research and experience.” Buy Now In what areas do your dream clients feel dissonance now?How to you agitate that dissonance and teach your dream clients the root cause and the compelling reason to change?What evidence is available to help you make your case?
During his recent interaction with the media, an editor asked Prime Minister Manmohan Singh about the letters written by former sports minister Mani Shankar Aiyar exposing glaring financial irregularities in the run up to the Commonwealth Games (CWG). But the prime minister claimed that the content of Aiyar’s letters was “purely ideological”. Two days after the prime minister’s statement given at his 7 RCR residence, Headlines Today accessed those letters which clearly go beyond ideology. These letters were written by Aiyar over a span of two years starting 2006. Aiyar’s letters quoted specific figures of financial bungling by the sacked chairperson of the CWG organising committee (OC) Suresh Kalmadi and his team during the preparation for the 2010 Games. In one of these letters, written on March 9, 2006, Aiyar stated: “I write to seek a meeting with you to discuss gargantuan gap between expenditure projections given in 2003 and present projected figures. As against the figure of Rs 150 crore for physical infrastructure, current estimates have been ramped up to over Rs 500 crore. On organisation of games, the figure has been ramped from Rs 250 crore to Rs 900 crore.” In another letter, which directly targets the former OC boss, Aiyar stated on October 25, 2007: “I grow increasingly alarmed at the profligacy of CWG OC chairman. Military Games held with nearly 3 quarters the number of athletes and officials expected for CWG came to under Rs 200 crore. Present projections of CWG expenditure have topped Rs 20,000 crore!” ‘I didn’t want to share a cell with Kalmadi in Tihar’Confirming that he did write to the prime minister warning about the CWG scam, Aiyar said he “didn’t carry the conviction” while warning the head of the government about it. He was talking to Headlines Today over phone from Kathmandu after the news channel showed his letters. “It (CWG fiasco) was entirely avoidable. But I will blame myself,” Aiyar said, adding, “My fault is I didn’t carry the conviction… everyone thought it was a personality clash.” “My primary concern was ideological. Then I realised there was a great deal of financial impropriety,” he said. “I am sure publication of letters will refresh the prime minister’s memory. I brought it to the attention of the prime minister, cabinet ministers and the group of ministers (GoM). I was overruled in the GoM by the finance minister. The seriousness of my charges was dismissed by the GoM,” Aiyar said. “The next step was that I was sacked and Suresh Kalmadi was retained,” Aiyar said, adding, “But now I am sitting in Kathmandu, while Kalmadi is grieving in Tihar jail.” “I did not want to share a cell with Suresh Kalmadi in Tihar jail,” the senior Congress MP said. PM trashed Aiyar’s letters as ‘purely ideological’It was on June 29 when T.N. Ninan of the Business Standard raised the issue of CWG scam citing Aiyar’s letters ahead of the games before the prime minister as the latter launched a public relations drive using the media platform in a bid to explain his policies and address government’s concerns on a host of issues. In reply, the prime minister said: “You have also written Mr Ninan that our friend Mani Shankar Aiyar wrote to me, but he wrote to me on purely ideological grounds. He was opposed to hosting the Commonwealth Games.”advertisement
Chelsea boss Lampard: Hudson-Odoi, James will face Grimbsyby Paul Vegasa month agoSend to a friendShare the loveChelsea winger Callum Hudson-Odoi will make his first-team return in the League Cup on Wednesday against Grimsby Town.This follows his recovery from an Achilles injury.The England international was forced off during the draw against Burnley in April and underwent successful surgery days later. The winger will feature alongside Reece James, who is yet to make a competitive appearance for Chelsea’s senior side following a season on loan at Wigan.Asked about the duo, manager Frank Lampard told Chelsea’s official website: “They’ll be involved on Wednesday night.”We need to look at players that haven’t been playing so much. We will pay Grimsby due to respect but it certainly is minutes for certain players that haven’t been there.” About the authorPaul VegasShare the loveHave your say