How to enhance the brand value of fashion jewelry brand

with the improvement of living standards, the demand for fashion accessories rising, but very intense industry competition, how to enhance the brand value has become a thorny issue, because the contrast and the domestic garment industry, the development of the jewelry industry is not good.



in consumer demand differentiation today, enhance consumer purchasing power, aesthetic ability and the international community, needs become more diversified, and the domestic jewelry market development is extremely slow, most producers still low-end market struggling, the emergence of a market and consumption fault.


and the current domestic jewelry market do most is imitation follow suit, when a big international out of a jewelry, night recommended

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