Founded ten years the transformation of the three the sale of 2 billion 600 million said Liu Yan

after ten years, Liu Yan sat in his office, recalled his own video website, show, broadcast business, with "the barbarism of the game" to describe these experiences. The six room he founded from Youku video site, including the early leader of the financial crisis on the verge of collapse, forced transformation show, launched pomegranate live, 2 billion 600 million large "sale", and then to now hundreds of millions of monthly revenue. Ten years of experience, is the best portrayal of the rise and fall of China’s Internet video streaming media.


to do the future than the open shop red net easy

graduated from Peking University, Liu Yanjin investment bank, he and the then boss Feng Bo (now LIAN ceyuan, founding partner) to Sina and the city of asia. During this period there was an American called David internship, to give them an assistant, and then he went to a South Africa Company (MIH) to do investment, voted a Chinese Internet Co, called Tencent.

fought a circle after 2006 started with six rooms on the YouTube, he felt "a video to the fire". Relying on "triggered a" Steamed Buns "murder case" and other short video, China became the biggest video sharing site. Soon this area became the capital at the industry, Youku, potatoes, cool and other competitors race each other. At that time, China’s Internet is a good example to learn from the United states. Money, money, money to burn, then burn a larger scale, until death through other rivals, become "Chinese version of XXX". Even now, this model of Internet entrepreneurship has not changed much, but mention the number of u.s..

everything looks so beautiful and let nature take its course, until 2008, the financial crisis has come. After a large sum of money in Youku, Liu Yangang ready to start the next round of financing companies, bang, the door closed, there is no sign. The only thing he can do is, those who have watched him and be on a par with their counterparts farther and farther, he took the team to seek a way out in the breakthrough.

has $2 million left on the book, but it costs $4 million a month for most of the bandwidth. The inevitable layoffs, the abolition of business, from 250 to 60, the rest of the salary halved, no full darkness waiting for dawn. In order to survive, he had to ask his friends, not only to save bandwidth, but also can not lose the traffic, otherwise no advertising method with low cost is realized, "not to do!" in the face of technical staff reply, Liu Yan be furious, "fuck, must do it, why not." Later, really do, six rooms pioneered many cache technology domestic video website, was responsible for the related technical colleagues left back seat, fainted. "Fengmo, did not survive." Later, Liu Yan had wanted to write this sentence on the office of the most thick pillars.

the most difficult period, the company owed millions of dollars in the cost of service quotient, dun people like the river’s carp shuttling. A friend suggested that he take it

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